retail marketing report

Download The Media Logic 2010 Retail Marketing Report: How Facebook Is Opening the Eyes of 100 Brands to the Power of Owned Media Marketing

Read the report to discover:

• How retailers are using social media networks to extend their marketing reach
• The nature and potential of owned media for retailers
• Recommendations for retail marketing across the specialty apparel, department/discount, special hardlines and recreation sectors

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About The Media Logic 2010 Retail Marketing Report: How Facebook Is Opening the Eyes of 100 Brands to the Power of Owned Media Marketing

Based on a study 100 national retailers including Target, Victoria’s Secret, Kohl’s, Bass Pro Shops and Best Buy; this report demonstrates the phenomenal growth of Facebook as a platform for branding and social promotions, uncovers how retailers are garnering fans and growing engagement through social marketing and recommends approaches to retail marketing for a social world.