news

April 13, 2012

The Business Review: Social media business gives boost to ad, marketing, PR firms

The Business Review turns to Media Logic for insight on how businesses are moving into marketing for a social world.

March 14, 2012

Internet Retailer: Media Logic Drives Cabela’s Social Engagement

Internet Retailer announces Media Logic's launch of a social promotion for Cabela’s - The Ultimate Outdoor Team contest.

February 28, 2012

AllFacebook: Facebook’s Guidelines On Promotions Translated

AllFacebook recaps key lessons from Media Logic's recent blog post, "Facebook Promotion Guidelines, DECODED."

January 30, 2012

Internet Retailer: Media Logic’s Retail Social Juice Index Adds 70 Brands

Internet Retailer covers Media Logic's latest enhancements to the more

January 24, 2012

Chain Store Age: Retail Social Juice Index adds 70 brands

Chain Store Age covers Media Logic's latest enhancements to the more

January 24, 2012

Retail Customer Experience: Media Logic now tracking the social effectiveness of 70 new brands

Retail Customer Experience covers Media Logic's latest enhancements to the more

January 1, 2012

DM News: Plug-ins: Social Marketing

Media Logic EVP/ECD Ronald Ladouceur advises marketers on DM News' Plug-ins column, "Make sure your social investment pays off."

December 12, 2011

Retail Info Systems News: FYE Boosts Facebook Fans 56% with 'Twilight' Promotion

December 6, 2011

MediaPost: Q&A; Why Yankee Candle Trumps Victoria's Secret

MediaPost's Marketing Daily hosts Media Logic's EVP/ECD Ronald Ladouceur in a Q&A about the recently launched Retail Social Juice Index.

November 29, 2011

Retail Online Integration: 11 Social Marketing Tips for the Holidays

In this Retail Online Integration feature, Media Logic conversation manager, Melissa Fiorenza, offers tips on marketing for a social world this holiday season.

November 28, 2011

MarketingProfs: Marketing Destination: Online Community... How to Survive and Thrive

This recent article co-authored by Media Logic EVP/ECD Ronald Ladoucer and conversation manager, Melissa Fiorenza, explores what it takes to develop and maintain a vibrant online community.

November 22, 2011

MRWeb: Media Logic Launches Retail Social Media Index

The Market Research Industry Online covers the launch of Media Logic's Retail Social Juice Index.

November 21, 2011

MediaPost: Social Metrics Juiced By New Retail Index

MediaPost's Online Media Daily covers the launch of Media Logic's Retail Social Juice Index.

November 20, 2011

Forbes.com: Social Media Juices Black Friday

Forbes.com contributor, Christine Crandall, reviews Media Logic's new Retail Social Juice Index, heralding it as the the tool that "enables retailers to quickly spot trends, new best practices, promotions and other techniques that effectively drive buyer engagement."

November 17, 2011

eTail Blog: Are Retailers Becoming Music to Consumers’ Ears?

In this special feature on the eTail Blog, Media Logic conversation manager, Carolee, analyzes the "brands as deejays" trend in retailer-curated content.

October 31, 2011

Ragan.com: If Lombardi tweeted: Social media lessons from the NFL

An article about how football advice holds up in the social media world by Media Logic conversation manager, Emily Connor, is featured on Ragan.com

October 1, 2011

Retail Online Integration: The Top 50 Fastest-Growing Facebook Cross-Channel Retailers

Data collected from the Media Logic 2010 Retail Marketing Report and subsequent updates is featured in this article, which highlights the fastest-growing retailers on Facebook and best practices for standout performance on this social network.

August 19, 2011

Business Review: Media Logic sees 73% increase in web design and web development

Media Logic is featured in The Business Review as the region's leading web design and development firm, growing business in that specialty 73% since 2010.

June 6, 2011

Drug Store News: Facebook inexpensive yet powerful marketing tool

The Drug Store News blog reports on The Media Logic Retail Report May 2011 Update in this article about how drugstore retailers are enhancing their marketing for a social world.

June 6, 2011

The eTail Blog: 5 Ways to Get Your Message Retweeted

Media Logic conversation manager, Melissa Fiorenza, is featured on the eTail Blog, discussing tips for Twitter and how to get your retail deals retweeted (and retweeted and retweeted).